Case Studies 

The following case studies highlight how Robinson Ventures has helped clients solve their management needs:

Governmental Business Development

Case 1: Working with a fire equipment manufacturing company located in Virginia, Robinson Ventures constructed and negotiated their GSA schedule. Subsequently, revenues of the company increased 40% in the 12-month period following GSA Schedule award. Primary contracting opportunities came from the DOD and the US Fire and Forest Services. In addition and due to their GSA Schedule, several foreign countries have contacted the company and solicited bids. This has caused the company to open up an exporting division solely dedicated to managing foreign clients.

Case 2: Working with a female owned, HUB zone, small business, Robinson Ventures constructed and are managing their GSA Schedule. In addition, we are managing their federal bid inquiries. This includes bid response construction and strategic marketing. Since receiving their GSA schedule award in June of 2007, the company has seen and closed on several significant contracting opportunities. In addition, the company has been contacted by several of the government's prime contractors and have negotiated subcontracting opportunities as well as opportunities to represent the primes' in set-aside procurement opportunities. The activity generated via our consulting engagement is projected to triple the size of the company within the next 18-24 months.

Case 3: Working with a female/hispanic owned 8(a) company, Robinson Ventures provided governmental based business development. This included both state and federal contracting. Services included the mining of opportunity databases, development of contracting relationships, development of contracting vehicles, and strategies for obtaining the contracts. As a result, the company has increased their response and success rate exponentially.

Not-For-Profit Management

Case 1: Working with a Literacy Advocacy organization, Robinson Ventures was engaged to design and launch a fee based service. The worked included the following analyses: prior consultants' work, demographics, constituent/client needs, budgetary requirements, marketing, operations, and human resources. The resulting product allowed certain portions of the client/constituent base to pay for services instead of waiting for slots allocated within the open enrollment/subsidized services. In addition, the product was rolled out to corporations. The corporations use the product to train their employees.

Case 2: Working with a not-for-profit organization whose mission is to foster regional, national and international competition in ice sports, Robinson Ventures was retained to launch a capital campaign to fund the building of a twin sheet ice rink and recreational facility. A multi-year plan was created and rolled-out. The plan identified corporations, individuals, governmental agencies, foundations, and other activities necessary to obtain the $8M funding goal. Over $4.9M in either cash or debt was raised and the project was launched.

Case 3: Working with a rural medical delivery organization, Robinson Ventures delivered board development, strategic planning, fund development and marketing services. Subsequently, the development, planning and implementation lead to a self-sustaining organization. Prior to the engagement, the organization did not know if they were going to be able to meet their revenue goals. In addition, the marketing and public relations work that was done for the client lead to a Presidential candidate visiting their annual medical event. This attention lead to increased funding as well as created a brand development and recognition opportunity. 

Marketing, Communications, and Public Relations

Case 1: Working with a new economy nonprofit located in rural southwest Virginia, Robinson Ventures designed their fund raising campaign materials. This included an interchangable, pocketed brochure that enabled the customization of the content depending on the potential donor/philanthropy. In addition, Robinson Ventures coached them  to develop their 30 second "elevator speech" as well as refined their philanthropic approach/pitch. Finally, Robinson Ventures researched the foundations amenable to their solicitations and helped them develop their presentation.

Case 2: Working with a rural free clinic, Robinson Ventures has undertaken the design of all of their marketing materials. This includes their yearly news letter, tri-fold brochure, and all fund raising materials. Robinson Ventures worked closely with the Executive Director and Board to also develop the content necessary to populate the website, marketing and fund raising materials.

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